About the Book David Kamp takes readers behind the scenes to show how ... programs [such as Mister Rogers Neighboorhood, Sesame Street, and Schoolhouse Rock] made it on air, ... [explaining] how ... like-minded individuals found their way into television, not as fame- or money-hungry would-be auteurs and stars, but as people who wanted to use TV to help children ... [The book] captures a period in childrens television where enlightened progressivism prevailed, and shows how this period changed the lives of millions-- Book Synopsis One of the Best Books of the year from The Smithsonian, The Washington Independent Review, and more! From bestselling writer David Kamp, the fun, fascinating, and surprisingly touching, ( People ) behind-the-scenes story of the cultural heroes who created the beloved childrens TV programs Sesame Street , The Electric Company , Mister Rogers Neighborhood , Free to Be...You and Me , and Schoolhouse Rock! --which transformed American childhood for the better, teaching kids about diversity, the ABCs, and feminism through a fun, funky 1970s lens. With a foreword by Questlove. In 1970, on a soundstage on Manhattans Upper West Side, a group of men, women, and Muppets of various ages and colors worked doggedly to finish the first season of a childrens TV program that was not yet assured a second season: Sesame Street . They were conducting an experiment to see if television could be used to better prepare disadvantaged preschoolers for kindergarten. What they didnt know then was that they were starting a cultural revolution that would affect all American kids. In Sunny Days , bestselling author David Kamp captures the unique political and social moment that gave us not only Sesame Street , but also Fred Rogerss gentle yet brave Mister Rogers Neighborhood ; Marlo Thomass unabashed gender politics primer Free to Be...You and Me ; Schoolhouse Rock! , an infectious series of educational shorts dreamed up by Madison Ave admen; and more, including The Electric Company and ZOOM. It was a unique time when an uncommon number of media professionals and thought leaders leveraged their influence to help children learn--and, just as notably, a time of unprecedented buy-in from American parents. Sunny Days is full of such nostalgic jolts...it makes the era a pleasure to revisit ( The Wall Street Journal ) and captures a wondrous period in the US when a determined few proved that, with persistence and effort, they could change the lives of millions. It is a lively and bewitching recounting of a particularly ripe period in television and cultural history ( The New York Times Book Review ) and, as the Los Angeles Times notes, a sublime book about a variety of creative people coming together not in the pursuit of fame or money, but to enrich the lives of children. Review Quotes Sunny Days is a splendid, clever, inspiring, and strangely suspenseful history of the revolution in childrens television that was Sesame Street. For those of us who grew up with the show, it was as natural and essential as oxygen, but Kamps detailed reporting reveals that its existence was anything but assured -- in fact, it was a miracle. This book, just like its subject, is a tonic and an education, and casts a bright light of hope during these dark times.--ELIZABETH GILBERT, #1 New York Times bestseller author Sunny Days is a terrific read. Its nostalgic, sure, but its also revealing, inspiring, and entirely engrossing.--RON HOWARD [A] lively and bewitching recounting of a particularly ripe period in television and cultural history.-- NEW YORK TIMES BOOK REVIEW A cultural history of how childrens TV, once criticized for banal programming, changed dramatically in the 1960s...Kamp offers a brisk, lively account. -- KIRKUS A great read. I learned all kinds of things that I didnt know, even after being at Sesame Street for 50 years. ----BOB MCGRATH, original Sesame Street cast member Anybody interested in the history of television will love Sunny Days . Cool read.-- MICHAEL IAN BLACK Assiduously researched and frolicsome...both an educational odyssey and a balm for uncertain times.-- O: THE OPRAH MAGAZINE David Kamp has long been one of the keenest observers of popular culture. In Sunny Days , he turns that formidable mind to something with real emotional heft, too, and brings back to life a time of hope and optimism amidst a country torn apart at the seams. This is an essential book on an essential moment in the history of American television.-- BRIAN KOPPELMAN, Co-creator of Billions David Kamp takes readers on a fascinating journey through the development of one of the most beloved shows on television. -- THE ASSOCIATED PRESS Enchanting...For readers of a certain generation, Sunny Days will have a thrilling flashback effect, like a fizzy nostalgia drink, and the books archival photos only enhance the time-tripping experience. For millennial readers, Sunny Days will be both a captivating glimpse at a revolutionary time and a blueprint for whats possible with a little seed money, civic-mindedness, feathers and glue.-- SHELF AWARENESS Fun, fascinating and surprisingly touching.-- PEOPLE MAGAZINE God, I loved the book...If youre a Gen-X American who grew up in front of the television set, you gotta read this book...If you enjoyed the sunny days of your childhood, if youre looking for more sunny days in America, pick up SUNNY DAYS by David Kamp.--Daniel Pink, #1 New York Times bestselling author of WHEN and DRIVE Ive been asked to contribute to several books over the years, but the one that really impressed my Mama is David Kamps Sunny Days .--APRIL REIGN, founder of the #OscarsSoWhite movement If youre looking for a healthy dose of nostalgia, this is your book...a deeply researched cultural history of beloved childrens TV programs--including Sesame Street, Schoolhouse Rock, The Muppets, and many more.-- FORTUNE It is almost impossible not to feel a warm blanket of nostalgia draped over you as you read; Kamp delivers a sense of comfort and familiarity on every page. -- WASHINGTON INDEPENDENT REVIEW OF BOOKS Real. Radical. Revered. Remarkable. Relevant. Revealing. Racy. REVOLUTIONARY. Those are all words that start with R and yes, we are talking about Sesame Street and David Kamps fascinating origin story of a show that raised us all.--PAMELA ADLON, creator of Better Things Researchers and nostalgic Sesame Street fans alike will appreciate this thorough, compelling overview of a pivotal period of TV history.-- LIBRARY JOURNAL Sunny Days is full of such nostalgic jolts for readers who grew up in those years....it makes the era a pleasure to revisit. -- WALL STREET JOURNAL Terrific! In one fell swoop, Sunny Days nails an entire historical era of American childrens TV. It took me back to when I worked with all of those extraordinarily talented people.--EMILIO DELGADO, Sesame Street cast member for 45 years This passionate, highly engaging media history will thrill pop culture buffs and those who remember these shows from their childhood.-- PUBLISHERS WEEKLY When I read Sunny Days , I can once again see all the faces, human and Muppet and otherwise. Most important, I can feel all the things I felt back then, and Im grateful for it.--QUESTLOVE, from the foreword of Sunny Days With Sunny Days , David Kamp captures the pivotal moment when childrens television grew up. It could teach numbers! Letters! Emotions! These shows changed generations of childrens lives, myself included. Kamp has told an inspiring story, powered by love and grace.----MORGAN NEVILLE, Oscar-winning director of Wont You Be My Neighbor?