At Soma Intimates, we believe Beautiful Begins Underneath ® Before we opened our first boutique in 2004, we imagined shopping in a place that knows what women really want. A place where lingerie is not just beautiful and sensual, but luxuriously soft and comfortable. A place that caters to women with a fit for every body. A place where warm, personal service is the mantra. More than 250 boutiques later, we continue our quest to know you better. We create products women long for and once discovered, cannot live without. We are revolutionizing women’s intimates each and every day with exclusive innovations you can’t find elsewhere.