For over 150 years, Shiseido has been sharing art, beauty, and science with the world. In celebration of this milestone, a specially designed Ultimune Power Infusing Concentrate Serum is available for a limited time. The design is inspired by kumadori, a makeup style of kabuki, and incorporates an arabesque pattern that has been used by Shiseido since 1920. The culmination of 150 years of Japanese skincare innovation, Ultimune face serum delivers 2x skin‘s defense** with Imu Generation Red Technology™. Vital flowing nutrients are fed to the skin, visibly reducing signs of aging, amplifying hydration, and boosting radiance in 3 days*. Benefits: Reduces signs of aging Improves hydration Boosts radiance in 3 days* Enhances the efficacy of other skincare products Winner of 200 global beauty awards Dermatologist-tested. Non-comedogenic. *Tested by 104 women. **Based on the improvement of moisture-retention rate and trans epidermal water loss.  In 3 days, skin becomes more radiant* In 1 month, skin becomes more resilient and firm** After 1 bottle, wrinkles are visibly reduced***  *Tested by 104 women. **Tested by 115 women. ***Based on a 50mL bottle. How To Use: Use Ultimune after cleansing and softening skin, but before applying any other serums or moisturizers. Pump twice onto your fingertips and smooth evenly over your face and neck. Use Ultimune twice daily, morning and night.