What It Is: A moisture-infused lipstick that provides 12 hours of on-trend, mega-bold colour and ultra-weightless wear in a single, velvet-soft swipe. What It Does: Soft has never looked so bold with Powder Kiss Velvet Blur Slim Stick Lipstick. Experience moisture-matte to the max with 12 hours of on-trend, mega-bold colour and ultra-weightless wear in a single, velvet-soft swipe. The more you Powder Kiss, the softer, smoother and suppler your lips with full-coverage shades that hydrate lips instantly and over time. Designed for all-day wear + care, introduce your lips to Powder Kiss's bolder sister. Key Claims and Benefits: Moisturizes lips immediately and over time Lips are more moisturized and look more smooth and supple with continued use Immediately reduces appearance of lip lines Blurs and smooths lips Provides colour-true wear, 12 hours Non-bleeding, 12 hours Non-feathering, 12 hours Settle- and crease-resistant, 12 hours Non-flaking, 12 hours Fade-resistant, 12 hours Recommended Usage: Prep and set the edges of lips with MAC's best-selling Prep + Prime Lip base (sold separately) for a smoother canvas and bolder blur. Twist up the base to reveal roughly one millimeter of product. Apply along the lip line to allow the super-sleek design to hug and blur the edges of lips, then fill in the centre with full-coverage colour. Twist down the excess product after use. 0.07-oz.