What It Is: A daily firming cream offering 24-hour hydration and anti-aging benefits to visibly lift & firm skin. What It Does: Powerful daytime firming cream that visibly lifts and firms skin while delivering all-day hydration. Infused with Vitamin E and a blend of natural plant extracts, this firming moisturizer helps visibly minimize advanced signs of aging, such as the loss of volume or elasticity that can cause sagginess in the skin. With SPF 15 sunscreen protection, this formula also helps to defend against future signs of aging caused by sun damage. Results: In 4 weeks, the skin appears younger and firmer. It feels tightened, as if lifted. Smoother, the skins surface appears refined. All facial zones appear visibly rejuvenated. *Based on 4 ingredients tested separately in-vitro. How To Use: For best results, use this daily firming cream consistently as a part of your morning skincare routine. Apply on the face, neck, and décolleté after cleansing, toning, and using your facial serums. Gently massage into skin using small, upward, circular motions until the cream is fully absorbed. If using as a sunscreen, apply generously 15 minutes before sun exposure and reapply at least every 2 hours. Use a water-resistant sunscreen if swimming or sweating. Also available in a Day Cream for Dry Skin with SPF 15, Night Cream and Eye Cream (sold separately).