For the festive season, Rouge G, the iconic jewel lipstick that can be customized and refilled, has been reinvented in a long-wear hydrating and smoothing skincare-based formula. The lipstick bullet refill is offered in a highly pigmented, long-wearing shade. Pair with the new Rouge G Customizable Lipstick Case (sold separately) to design your complete lipstick. The new Rouge G cases are only compatible with the new generation refills and vice versa. The Rouge G Velvet formula boasts an ultra-light enveloping texture for a bare-lips sensation and 16-hour comfort. It smooths and coats lips in unparalleled softness for a velvety result, ensuring exemplary hold for 12 hours. How to Customize Your Rouge G: Customize your lipstick in 2 steps. For your first Rouge G lipstick purchase, choose a lipstick shade and then a lipstick case (sold separately) to create your complete customized lipstick. For following purchases, refill the shade or change the case as you wish.