Designed with a water-based formula and non-toxic ingredients, this eco-friendly, multi-purpose gel cleaner keeps soles white and spotless and can be applied on all colours of leather, canvas, rubber, nylon or vinyl.   : Removes dirt inside and outside of your shoes. Equipped with a built-in-brush that helps clean hard to reach areas. Ideal for sneakers and casual shoes to keep soles white and spotless.   : Test on a small area; may darken some materials. Shake the bottle well and press against the sole and upper of the shoe to release the cleaner. Scrub the product in circular motion using brush applicator. Wipe off excess gel and dirt. Repeat above steps if needed. Evenly apply product on entire shoe and leave to air dry.